This video can be found on the Pepis “Refresh Everything” site, here. Pepsi, one of Obam’s largest sponsors, whose CEO, Indra Nooyi, was part of his finance committee, and whose already Obama-reminiscent logo has been redesigned to be even moreso, is launching a new ad campaign with an inaugural tie in. From CNSNews:
Pepsi is running a new advertising campaign that keys into the upcoming inauguration – one that features a re-designed corporate logo that mimics the distinctive Obama “O” campaign logo, and refers to the president-elect as “the man who is about to refresh our nation.”
Pepsi is also partnering with Spike Lee and Howard University to hold a “Refresh the World” symposium on Martin Luther King day, featuring, Lee, Sean Combs, Arianna Huffington, Queen Latifah, Michelle Rhee, Rev. Al Sharpton and Dr. Cornel West among others. From PRNewswire:
Pepsi is partnering with Spike Lee and Howard University for the “Refresh the World” Symposium to address issues ranging from the economy to Black America and more. Leading experts on education, economy, gender, hip hop and Black America will help mark the start of the new Presidency by raising their voices to “Refresh the World.”
Limited free tickets are available for D.C. area university students (e.g., Georgetown, GW, American, Gallaudet, Catholic), and on a first-come, first-serve basis at the Howard University box office.
Pepsi’s support of this event is part of its brand re-launch around the ideas of hope, positive change and active participation, through forums, out-of-home communications, television and digital communications. Please let us know if you would like additional details about the event.
Actually, Obama’s logo looks like a cross between Pepsi’s and AT&T’s, one of the companies Obama’s ventriloquist, David Axelrod “lobbies” for.
NOTE: There was a series of “Dear Mr. Obama” videos issued during the general election by weneedmccain, but I’m guessing they’re not related to the Pepsi ones.
[...] most ill-equipped and -prepared man to ever take the country’s reins embarks on a marketing and media blitz that puts Beyonce and J-Lo to shame. He makes no secret of his intentions, [...]
That has to be one of the dumbest videos I’ve ever seen. Why do celebrities continue to embarrass themselves and pretend to know anything about politics? It was okay for a while to have endorsements or appearances at campaign stops but then they went too far with the music videos. It really is creepy and disgusting the misinformation they feed to our youth who don’t know any better but to follow along with whatever is “cool”.
Who cares if Pepsi co-opted the Obama campaign logo or vice-versa? The computer-age redefinition of the word “refresh” allows Pepsi to highjack Coca-Cola’s historic slogan. How cool is that?
See http://notionscapital.wordpress.com/2009/01/16/inauguration-refresh/
BQueen, he is the law.
Duh, duh, duh, duuuhhhhhhh…
That’s all the Beethoven I know.
Creepy. sick. There has to be some kind of law prohibiting this!